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NYC Billboards Spark Questions About the Jewish Jesus
October 12, 2026 · 25 min
This week, Rabbi Schneider speaks about how Jews.com is being used to present the Gospel in a distinctly Jewish context and how believers can take part in reaching the Jewish people.
Series Discovering The Jewish Jesus
Rabbi Schneider is equipping the body of Christ, building the church, and evangelizing the world. From the Old and New Testament, learn the biblical roots of Christianity and Jesus' Jewish heritage.
October 12, 2026 · 25 min · Discovering The Jewish Jesus
This week, Rabbi Schneider speaks about how Jews.com is being used to present the Gospel in a distinctly Jewish context and how believers can take part in reaching the Jewish people. ...more Show the full description Show less This week, Rabbi Schneider speaks about how Jews.com is being used to present the Gospel in a distinctly Jewish context and how believers can take part in reaching the Jewish people.
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In this video 0:00 A Supernatural Mandate from Acts 2:229:00 God's Heart for the Salvation of Israel16:00 Overcoming Barriers to Jewish Faith in Yeshua25:00 Exploring the Jews.com Website25:07 Joining the Mandate to Reach Jewish People First
A Supernatural Mandate from Acts 2:22 0:00 God gave me Jews dot com. It was literally dropped into my lap when I never even thought of Jews dot com. Somebody contacted me and said, Rabbi, I've got this0:12 domain name I think you'll be interested in. This was an act of God. This to me was as big of a miracle as God parting the Red Sea. What was the chance of0:23 a messianic Jewish believer like myself owning, by the grace of God, Jews dot com. This is an act of God because there is no greater tool on earth right now to bring the0:35 revelation of Yeshua to the Jewish people than Jews dot com.0:52 Somebody just asked me last night, and they said, you know, what what's what's the goal? You know, why why all the billboards? Why why all the investment? And the goal is to reach1:03 Jewish people with the message of Jesus. And why am I so focused on this? Is because God spoke to me approximately 2 years ago, and He said to me, Acts 21:15 22. That's what we're doing here. This is a divine mandate from the Lord. My beloved and holy brothers and sisters,1:27 we are in a brand new season here at Discovering the Jewish Jesus. What I'm about to share with you, I hope it will rock you to your core, because what I'm about to1:39 share with you is a completely supernatural break in by the Godhead Himself. Approximately 2 to 3 years ago, I have the date1:51 written down in my journal, sometime over 2 years ago, I went to sleep 1 night and I had an encounter in the realm of the spirit unlike anything that I've experienced before. I
2:03 found myself fully awake in the spirit and psychically conscious, but I was physically asleep. And I found myself in this atmosphere,
2:15 I'm going to describe it as a spiritual weather pattern. If I could try to relate it to something that you could identify with on planet Earth, it would be like being outside
2:27 when it's just about to break out into a monumental storm, and the electricity in the atmosphere is highly, highly charged. You feel the you feel the
2:39 pressure. You feel the electricity. You know that something's about to break. That's what the spiritual atmosphere I found myself contained in was like. In this state, a voice
2:51 kept speaking to me from heaven. Now, at the time, I didn't know what was going on. I wouldn't have known immediately this is from heaven, but after tetrach.
3:09 Acts 2 22, tetrakh. Acts 2 22 tetrakh. Acts 2 22. Over and
3:20 over again, the voice kept speaking to me. Acts 2 22 tetrakh. It didn't feel pleasant. It didn't feel good. It wasn't like I was on some type of spiritual high or
3:32 spiritual bliss or feeling the peace of the Holy Spirit. It wasn't like that. It was intense. It almost felt like, what is this? Get this
3:39 off me. I I I kind of felt like in the natural, but I knew that I had just been marked.
3:51 Verify what it said. Here's what it said in a nutshell. Peter is speaking, and he's challenging Israel, and he says this. Men of Israel, listen to these words.
4:04 Jesus of Nazareth, a man that was attested to you by miracles, signs, and wonders, just as you yourself know, you put to death by the
4:15 predetermined plan of God through godless men, but God raised him up again since the grave could not hold him in its power. And
4:27 beloved, as soon as I read that, I instantly knew that the Lord had given me a new mandate, new marching orders that God was telling me that he wanted to
4:39 specifically focus on reaching Jewish people. Now those of you that have been connected to my ministry, you know that we've ministered to Jewish people, shared with Jewish people. I've preached in Israel several
4:50 times, but we've been a worldwide ministry. We're preaching the gospel to whosoever will. But I knew that God was calling me into a season to direct my attention specifically
5:02 way beyond what I had done before to specifically challenge Israel with the gospel, just like Peter did in Acts 2 22 when he said, men of Israel, listen to these words.
5:15 Immediately, I got my team together. I shared with them the new mandate, But it was too big for us. I mean, I thought, how do I? How do I? How does Kurt Schneider, how does Rabbi
5:27 Schneider challenge Israel? How in the world am I gonna do that? But I was confident God had called me. So I didn't panic, but I just said to Lord, Lord, I don't know how in the world I'm gonna do that. I believe you
5:38 called me to this. I know you called me to this, but I don't know what to do with it. So Lord, I'm just gonna rest in you and wait on you because this is too big for me. Well, eventually, our marketing director came up
5:50 with a strategy to reach Israel by putting billboards in Israel that said in Hebrew, what if he's right? And then you could faintly see a man's face. You didn't recognize who it was. So
6:02 the thought was people would read in Israel the billboard, what if he's right? They'd see the image of a man on the billboard that they couldn't recognize, and they'd be curious. They'd go to the website, what if he's
6:12 right, and they would see several messianic prophecies pointing them to Jesus. Well, we had the billboards in Israel outside Tel Aviv. We had a huge billboard there as well as others. But you know
6:24 what? After months of being in Israel, I wasn't seeing the response that I thought I would. We were getting some response, but nothing compared to what was in my heart
6:36 that I felt the Lord had called me to to challenge a nation. So I called my chief leaders together after months of being in Israel with the billboards, and I got them together in my office, and I
6:47 said, guys, what we're doing isn't working. It's the 1st time those words had ever come from my mouth. What we're doing isn't working. I specifically called them there to say, we know we have a call to reach Israel, but
6:59 what we're doing to do that isn't working. So in this meeting in my boardroom, I look down at my phone while everyone's gathered there to figure out where to go next, and I had an email
7:11 there that came in to me right when we were trying to figure out where to go next, and the email was from a domain name broker. I hadn't heard from him in years, and he said to me, Rabbi,
7:23 I have a domain name that is very unique that I think you'll be interested, and that domain name was Jews dot com. God gave us a call to reach Israel, and now he gave us the
7:35 tool through Jews dot com to do it. I hope you can appreciate how big this is. Jews dot com, Jewish people are starting to talk now. They're saying, how in the world did he get that domain name?
7:47 You see, I'm the 1 type of Jew that they say is not a Jew, because a Jew that believes in Jesus is oftentimes no longer considered a Jew by the traditional Jewish community, but here we are at
7:59 Discovering the Jewish Jesus by the grace of the Lord and the favor of God we now own, jews dot com. Now some of you are hearing this, and it's interesting, but you're wondering why why is it
8:11 really so important that you're focusing so much attention now to reach Jewish people? Well, let me just read a few scriptures for you. Let's begin with the book of Romans chapter 9 verse 1 through
8:22 4. Hear the word of God. Paul speaking. I'm telling the truth in Christ. I'm not lying. My conscience testifies with me in the Holy Spirit, that I have great sorrow and
8:34 unceasing grief in my heart. For I could wish that I myself were accursed, separated from Christ for the sake of my brethren, my kinsmen according to the flesh, who are Israelites.
8:46 Paul continues in the book of Romans in the next chapter. In chapter 10, he says, brethren, my heart's desire and my prayer for them is for their salvation.
8:58 He says, I testify about them that they have a zeal for God, but not in accordance with knowledge. For not knowing about God's righteousness and seeking to establish their own, they did not
God's Heart for the Salvation of Israel
9:10 subject themselves to the righteous of God, for Christ is the end of the law of righteousness to anyone and everyone who believes. So we have Romans 9 about the
9:22 salvation of Israel, Romans 10 about the salvation of Israel. Paul continues in chapter 11, 11 1. I say then, God has not rejected his people, has he? May it
9:33 never be, for I too am an Israelite. 3 chapters in the book of Romans are exclusively dedicated to reaching Jewish people. Why is this so important,
9:45 beloved? Because God still has a covenant with Israel and the Jewish people that is irrevocable, and their coming to faith is part of God's plan to usher in
9:57 the return of his son. This is why Yeshua, Jesus said in Matthew 23 39 that the world and the Jewish people particularly will not see him again as he was about to be
10:08 crucified and leave this world. Yeshua said, you'll not see me again until you're saying, Baruch haba bashem Adonai, blessed is he who
10:20 comes in the name of the lord. In other words, Jesus is not coming back for you or me. He's not coming back to the world until there's a mass of Jewish people that have come to faith in Him
10:32 and are calling out to Him to return. And Paul goes into this very same theme in Romans chapter 11. So what we're doing here is important, it's
10:44 important to me, and it should be important to you. This is the bull's eye of God's plan. But the challenge is it's very difficult to reach Jewish people
10:56 with the gospel because of all that has been heaped upon them for the last 2000 years. But we are in Israel. We're in New
11:08 York City right now. I'm going to share more about that with you in a 2nd. And we are making a difference, and we're going after those who are ready to receive.
11:22 You know what? It's only a few that make the difference. Jesus talks about leaving the 99 to go after the 1. That's what we're doing here. We're reaching out to Jewish people that
11:34 are ready to receive the 1 that was promised to them in the Hebrew scriptures. People's hearts have to be open and they have to be ready, but there are some Jewish people that live here, and their hearts are
11:46 ready, and their hearts are open, and that's why we're doing Jews dot com all over the city through billboard and digital media. I need you to understand, though, how
11:58 difficult it is for Jewish people to respond to the message of Jesus, of Yeshua. I'm gonna give you 3 reasons why. Number 1,
12:09 the attitude of the Pharisees of Yeshua's day has been passed down by osmosis to every generation of Jews since. The
12:21 descendants of the Pharisees of Jesus' day authored rabbinic Judaism and instilled in rabbinic Judaism is an anti Yeshua mindset.
12:34 So Jewish people grow up in homes where they pick up again by osmosis that Jesus is not for Jews. And so Jewish people are very resistant
12:45 because they've picked up this mindset, this attitude just from being raised Jewish. Jesus isn't for Jews. Number 2, Jewish people are resistant to the gospel because of the
12:57 severe and ugly antisemitism that they've experienced at the hands of Christians, at the hands of the church. In fact, during Nazi Germany,
13:09 Hitler's picture was hung in some of the churches. So when Jewish people hear about Jesus, there's a tendency to kind of associate Jesus with the antisemitism they've experienced over the
13:21 years from the church. And thirdly, it's hard for the Jewish mind to conceive of the fact that God has a son. We
13:33 believe that Yeshua is God's son that's always been in the father's bosom. But to the Jewish mind, this seems preposterous because the most famous Jewish declaration called the
13:45 Shema goes like this. Hear, O Israel, the Lord our God, the Lord is 1. So when we, as believers in Messiah, start talking
13:56 about Yeshua being God's son, it's very difficult for the Jewish mind to understand this. I don't have time to go into deep teaching about that now. Very important. I've done that in my teachings in other places.
14:09 So these reasons and others make it difficult for Jewish people to receive, but what we've done at Jews dot com is communicate Yeshua to my beloved Jewish family
14:21 in a language that they can better understand. Let me show you how we're reaching out to my beloved Jewish brothers and sisters. When you go to Jews dot com and see what it is, if you
14:33 haven't gone there already, I understand the apprehension. Jesus and being Jewish just doesn't go together in our minds, but we have to look beyond the surface. Just do the
14:45 research. Just look at the scriptures and examine the scriptures that I share on the different videos that I posted on Jews dot com. And I'm convinced if you'll go there with a truly open
14:56 mind, you're gonna enter into a realm of eternity that's gonna bring you into a relationship with God that you've never experienced before. Let me show you what a Jewish person
15:08 will see when they go to Jews dot com. 1st, they're greeted with a warm welcome. And what our goal is here is to help them understand that this is Jewish. Believing in Yeshua is Jewish.
15:20 So it's a presentation that they're very familiar with in terms of the imagery that they're seeing. And then there's a welcome video that starts playing. Let's take a look. Shalom. My name is Kurt Schneider.
15:32 I was bar mitzvah'd in a conservative synagogue in Cleveland, Ohio. My mom and dad are both Jewish. I am proud of being a Jew. I want to ask you a question. How is it that in the 1st
15:44 century, tens of thousands of Torah observant Jews believed that Jesus of Nazareth was the Messiah and they remained Jewish in their identity? Now
15:56 that welcome video is designed to provoke curiosity. In other words, why did thousands of Jewish people that were Torah observant believe in Jesus in the 1st
Overcoming Barriers to Jewish Faith in Yeshua
16:08 century? That's a provocative question. From there what we do is try to establish credibility by showing Jewish people this is what we believe in as Jews. And so we show them some of
16:19 the doctrinal tenets of Judaism. Then I go into my own story, and I share my own journey, how I, as a Jewish person, bar mitzvahed in a conservative
16:31 synagogue with 2 Jewish parents, how it is that I came to faith in Yeshua as the Messiah of Israel. I grew up in a very Jewish environment. Gentiles
16:43 seem foreign to me, but I am a thoroughbred Jew just like most of you. And I went to sleep 1 night, I was 20 years old, and I was awoken from my sleep into a state of what I would call conscious awareness.
16:56 And in this state with my eyes still closed, Jesus appeared on the cross and then a ray of red light from straight through the sky beamed down on his head.
17:08 And when I saw that ray of red light from straight through the sky, even from above the blue beam down in his head, I understood the symbolism. To me, the light was coming from God. And in an instant, hope
17:20 filled my heart. In the next video, I go deeper on video by teaching out of the Hebrew Bible, showing how Yeshua is rooted
17:32 in the pages of it. I wanna take you now into the pages of the Torah and the Hebrew prophets, and I wanna show you what they wrote about the Messiah.
17:44 We're gonna begin by going to Deborahim or Deuteronomy chapter 18 verse 15 through 19. The lord your god will raise up for you a prophet like me from among you.
17:56 Moses is speaking here. Next, we have an article, and the article is designed to show Jewish people how Jesus, how Yeshua is actually rooted
18:07 in messianic prophecy. It's called hero Israel. And we show Yeshua once again in the pages of the Tanakh, which is the Hebrew word for the Jewish Bible.
18:19 All the content on Jews dot com was designed to lead a Jewish person to my last video, which is entitled God Loves You, and he wants you to know
18:31 this. In this video, I simply present God's plan of salvation. The way our God can forgive sin is when an innocent
18:42 1 dies in the place of the guilty. This is foundationally laid in the Torah. But our temple was destroyed 2000
18:54 years ago. So we as Jews haven't had an animal dying in our place now for 2000 years. You have to have an atonement for
19:06 your sin. Yeshua, which is the way to say Jesus in Hebrew, He is the 1 that came to take away your sin. I believe if you'll pray that prayer and if you're open
19:18 to receiving this message, if it is true and you'll know when God shows you, I'm telling you, you'll be saved and you'll be going to heaven. And I'll see you there.
19:30 Lastly, we give precious Jewish souls an opportunity to reach out to us through email or text through jews dot com so we can answer questions and help them move forward in
19:42 a walk with the Messiah. Now listen. Building the website, all these things that are there, that's fantastic. But you know what? We can't stop there. We have to make Jewish
19:54 people aware of the resource. That's why we've got billboards and digital all over New York City. Why would we spend hundreds of thousands
20:05 of dollars to put Jews dot com all over New York City? It's because there are so many of my beloved Jewish brothers and sisters
20:18 that live here, and God has given us the mandate to share His love with them through the person of Jesus, the Messiah. You can be a part of it. You can take Jews dot
20:29 com, send the link to Jewish people that you know and love, and you'll be part of an end times move of God. Don't hesitate. Stand up, take courage, take action, and do it.
20:41 Just a few hours ago, I was on the phone with the New York City business person, and they said to me, you're overtaking the city with these billboards. This is a huge thing. We're all over
20:53 New York City. We're into New Jersey. We're expanding to other places in the US, and you, my beloved friends, my my brothers and my sisters in the Lord, you can be
21:05 a part of this. And it's important that the church should be a part of this. You know, the gospel says that it's to the Jew 1st. I'm talking about Romans 1 16. Paul said the gospel is the power of God
21:17 unto salvation for the Jew 1st and also to the Greek or the Gentile. So the whole church should really capture the heart of God in what we're doing and become a part of it. So how can
21:29 you, as an individual wherever you are right now listening, how can you become a part of it? Number 1, visit Jews dot com for yourself. Go through the entire website. Listen to the videos. Just get familiar with
21:41 the material. It will bless you personally even if you're not Jewish. Number 2, and this is so important, share the link, jews dot com, the domain
21:52 name. Share it with Jewish people that you know, love, and meet. We're called to share the gospel with Jewish people. You know, the apostle Paul said that he'd be
22:04 willing to give up his own salvation if he could reach the Jewish people. And the apostle Paul also magnified his ministry, he wrote, to the Gentiles because the apostle Paul was called
22:16 to be the apostle to the Gentiles. The apostle Paul said he glory in his ministry because he said through the Gentiles, he was going to reach his own countrymen. What did he mean by that?
22:28 That Gentiles would share their newly found faith in Messiah Jesus with Jewish people, and that would bring Jewish people to faith. Send the link, and not just 1 time, but carry this with
22:40 you for the rest of your days on earth. You might feel uncomfortable sharing with Jewish people when it comes to quoting scripture, but you can certainly direct them to Jews dot com. Finally, I want
22:52 to encourage you to pray. I remember when Jesus 1st appeared to me in that vision back in 19 78, I didn't know anything about Jesus. All I knew is that God had just revealed
23:04 to me that Jesus was the way to him. And I remember shortly after that, I was in a car with somebody driving, and this person was heavily into the new age, heavily into gurus from India,
23:16 and she would ramble on about all these different things, but every once in a while, she sprinkled the word Jesus in her conversation. Beloved, whenever she said Jesus, it was
23:27 like his name was filled with music. The Holy Spirit was highlighting to me that he was in Jesus. The point, I want to ask you to pray for
23:39 the salvation of Jewish people. That when they see jews dot com, when they go to the website, hear the video, read the articles, that the Holy Spirit will reveal
23:51 Jesus to them just like He did to me when that girl said Jesus and bam, I heard music. Holy church of God, I'm trusting you to go with me on
24:03 this journey to reach Jewish people. I'm trusting father, Yeshua, and the Holy Spirit right now that you're feeling the authenticity of what I'm saying, that what we're
24:15 doing is a divine mandate. When I heard Acts 2 22, that didn't come from nowhere. The Lord was commissioning me. I want to ask you
24:27 to get behind what the Lord is doing here through jews dot com at Discovering the Jewish Jesus. What we're doing, I won't even tell you how much money it costs because it's going to
24:39 keep on going and going. Hundreds and hundreds of thousands of dollars ongoing to reach Jewish people in the metropolitan cities of the United States. Will you support
24:51 us with your finances? We can't do it without you, but together we can fulfill God's end time mandate for his church to preach the
Exploring the Jews.com Website
25:03 gospel to the Jew 1st and in so doing, usher in Jesus's return. Thank you for your financial support.
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